Kitchen Hommage
Back to Projects list- Location
- Milan, Italy
- Year
- 2019
Breathtaking minimalism in a historical place
In a historic building in the heart of the Lombard capital, Dart Seoul staged three fitted kitchens in the Signature Kitchen Suite. The historic surroundings emphasize the exclusivity of the brand. This enabled the brand's contents and innovations to be brought into focus in the best possible way on a communicative and aesthetic level. The concept developed is based on a homage to the kitchen of the Signature Kitchen Suite with its unique shapes and materials.
Elements such as gold highlights, mirrors and a sensual and minimalist design language emphasize the product and visualize the technology and philosophy of the brand. The straight contrast to the framing building also ensures that the kitchen becomes a real eye-catcher.
With the help of live cooking events and the green inner courtyard, an open-air atmosphere was created, which makes the brand slogan "True to Food" as tangible as possible.