Photo © Nacasa & Partners Inc.
Photo © Nacasa & Partners Inc.
Photo © Nacasa & Partners Inc.
Photo © Nacasa & Partners Inc.
Photo © Nacasa & Partners Inc.
Photo © Nacasa & Partners Inc.
Photo © Nacasa & Partners Inc.
Photo © Nacasa & Partners Inc.
Photo © Nacasa & Partners Inc.
Photo © Nacasa & Partners Inc.

Birkenstock Showroom Tokyo

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Location
Tokyo, Japan
Year
2017
Client
Birkenstock

A world of natural materials

brandherm + krumrey developed an identity-generating spatial concept for the showroom of the largest German shoe manufacturer in Tokyo. The interior design makes the brand's feel-good philosophy come alive and serves as a prototype for other international locations.

The showroom with a meeting area and adjoining offices is designed as a combination of feel-good quality and serenity. Typical materials for the shoe fashion presented here, such as leather, felt and cork, characterise the interior design and create a warm counterpart to the steel-and-glass architecture. In the centre of the showroom, solid oak floorboards form an open room in the room for conversations with customers or informal meetings. A "Branding Wall" and "Presentation Tower" provide flexible display and storage options. Besides the open ceiling structure, luminaires and metal furniture with industrial chic contribute to the special atmosphere.

Other Projects by brandherm + krumrey interior architecture

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Helix Hub Berlin
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Staff restaurant for Coroplast
Wuppertal, Germany